Most photographers think about the long term prospects of making a living taking photos. Most seem to migrate towards the known large segments of photography work.
While looking at the commercial opportunities it became very clear that wedding photography is arguably one of the largest markets available to the commercial photographer. It is unfortunately also one of the most crowded.
Lets do some quick googling for results.
Now once again the results are interesting. I expect lifestyle to be higher but the low numbers could be an indication of the privacy of the photography rather than the lack of photos and pet photos is higher than I expect.
Now I’ve done some calculations on the numbers. It’s pretty simple, and I make no claim to anything related to economics, but it’s still interesting.
I compared the South Africa results against the World results as a percentage. This is a percentage of the world results for photographers:
- “wedding photographer” 2.31%
- “portrait photographer” 1.00%
- “landscape photographer” 0.82%
- “lifestyle photographer” 3.20%
- “pet photographer” 0.87%
South Africa have high percentage on wedding and lifestyle photographers and low on the landscape and pet photographers.
Next we compared the world total for photos against photographer as a percentage :
The high percentages here are landscape and pet photos, while portrait is very low compare to lifestyle and weddings.
Lastly I compared the South Africa photos against the world as a percentage
Landscape is highest percentage, while lifestyle is lowest, while wedding and portrait photos are in the same range and pets slightly higher.
Now who knows what all these numbers mean. I can only draw my own conclusions. I highly recommend you don’t follow them are truth, or even close to a fairly decent analysis, but I think I see some “trends” of my own.
- Weddings are a high interest field but it’s also very crowded and there is high demand.
- Portraits are very general interest field with general crowding and interest. Likely a staple field in photography.
- Landscapes has the least interest but also the least crowded. Finding a market for your products can be very tough but worthwhile
- Lifestyle has the most interest, low crowding but growing fast If you can make a name for yourself it could be very rewarding.
- Pets is the interesting one for me. There is relatively low interest field with low crowding, but there also seems to high demand.
Maybe there is something to be said for mans best friends and capturing those friendships and the business of photography.